Create a blue ocean for the home furnishing industry, specializing in online custom home furnishing
According to an interview with reporters, Shangpin Zhaipin is the official online mall of Shangpin Zhaipin, a leading Chinese custom furniture brand. Shangpin Zhaipin was established in 2004 and is a furniture company that emphasizes the rapid development of high-tech innovation. With the maturity of consumers' eyes, the arrival of personalized and diversified designs, facing the uneven quality of the market and the mixed services of furniture customization by Longshen, Shangpin Zhaihai found the blue ocean of the online customization market. They innovatively proposed in China digital customization concepts and explore their own accurate positioning, creating blue ocean furniture industry, has become the most valuable Chinese furniture industry, custom furniture chain. Their goal is to make customization the most satisfying customer, so that customers can make almost unlimited changes in thousands of products, so as to meet the customer's personalized customization needs to the greatest extent; one-stop custom furniture purchase for whole house allows customers to save time , Worry, and money.
Relying on 3D advanced experience technology to lead a fashionable lifestyle
The reporter learned that as far as hardware alone is concerned, as a technology application demonstration base granted by the China Furniture Association, Shangpinzhai Xinxin.com relies on high-tech equipment to create a trend leader in virtual space dress up. At present, it has a factory building of 20,000 square meters, several of the most advanced electronic cutting saws in China, and several CNC machining centers. It has the world's advanced 3D virtual design, 3D virtual production and virtual assembly system. Managed production process control system, "second" level processing control evaluation, its thought and technology can be called world-class. At present, it has received more than 100 person-times of visits from domestic peer companies, and is a model enterprise and leader in China's custom furniture production industry.
According to Zeng Kai, deputy general manager of marketing of Shangpin Zhaipin Xinju, told reporters: "Through 3D advanced experience technology, it can better meet the needs of consumers 'self-creation and self-design. Powerful 3D virtual design is precisely' can be seen 'Effects to buy furniture' is as if we are in a 3D movie, it has a very realistic effect. We specialize in online custom homes. To be honest, we are more willing to lead a lifestyle. The custom lifestyle of online homes is my place. The design of my home, with limited consumption and unlimited experience, 3D simulated home design effect can allow consumers to choose how to decorate the home in a variety of program designs, so that it is easier to satisfy their sense of self-design and their The sense of participation, when all the furniture in this family is selected and matched personally, is it more intimate for them, especially in the current high housing prices, consumers after the 80s The purchase and decoration of the house is even better, and home design represents a way of life for them, we hope Rely on our powerful experience function to help them find the most suitable living lifestyle for them "
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