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The International Famous Furniture (Dongguan) Exhibition is also the Dongguan Exhibition among our furniture population. As the first furniture event held every year, it will attract the attention of the global home furnishing industry. On March 16 this year, the 41st Famous Furniture Fair is about to meet with the audience , so this year, what new experience will the Famous Furniture Fair bring us?


0 1 New Brand Proposition


Famous Furniture Fair not only promotes the continuous upgrading of old core brands, but also actively promotes the growth of young and outstanding brands with unique characteristics and market potential. Use national roadshows, Jin Yi lecture halls and huge media resources to fully expose high-quality brands, promote the development of core brands, and explore new retail business models with companies to help brand channels break through.


Therefore, in the 41st Famous Furniture Fair, the organizing committee added 80 and 90 living halls to meet the diverse and personalized consumption needs of young groups



The first and second floors of Hall 1 are built into a new Chinese-style brand pavilion, which fully displays the new Chinese-style and Oriental lifestyle, and becomes a front-end platform for the brand's "new" Chinese cultural trend;



Upgraded the Design Home Pavilion to "Local Design Exhibition" to promote the integration of global and national design forces with excellent manufacturing companies; integrated special exhibition areas such as whole space exhibition, overall soft decoration, and international famous street to guide industry trends; Star Metropolis , Software sleep hall, children's fun life hall, quality life hall, international trade hall, whole house custom hall, famous home expo garden and other themed brand matrices, will guide the trend of home consumption, display a large number of new products and new channels , New model, new design.



0 2 New design ideas


Design is a hot word in recent years, and the famous furniture exhibition cannot be ignored. The new design proposition of 2019 emphasizes the promotion of deep integration of design power with the manufacturing industry, and practically solves the pain points of the industry. The “Local Design Exhibition” will be presented at the 41st Famous Furniture Exhibition to promote the landing of design, through manufacturing industry and design. The docking of the teacher group, through life extension, proposes an integrated solution from home design to industrial transformation.



This design exhibition invites famous designer, artist, and founder of the self-made society Song Tao as the curator, ARTSHIP1862 YUAN + art and design co-founder Yan Zhen, and fortunately CEO Zhao Jianying as the co-curator. Assemble the works of 10 contemporary artists and designers from home and abroad, and work with local well-known manufacturing and rookie designers to redefine "design-led manufacturing," through design art case appreciation, group exhibition presentation, design and manufacturing docking and on-site dialogue "Furniture design and a better life" future industry concept.


In addition, the soft decoration exhibition area of ​​the Design Home Pavilion located on the second floor of Hall 4 and the China National Textile Association have conducted in-depth cooperation to introduce more than 10 excellent enterprises with overall soft decoration capabilities, and the brand provides more perfect soft decoration services. In addition to optimizing the display of home furnishing brands, it also cooperated with China Resources Coatings in particular to create professional color trend exhibition areas and color trend trend release and other related activities, so that the soft decoration exhibition area has both trends and product interactions, providing the industry with soft landing products. Program.



0 3 New Highlights of Jin Yi Award


The Jin Yi Award will be unveiled at the 41st International Famous Furniture (Dongguan) Exhibition. This hall-level industrial special award for the Chinese furniture industry pays more attention to industry development trends in this year's award setting, advocates original design, and bases on design to drive the industry.


The Jin Yi Award employs highly influential, authoritative and top professionals to form a strong jury lineup to select the top power of Chinese home furnishing design, manufacturing, craftsmanship, quality, brand and market value. The Jinyi Grand Ceremony held on the second day of the exhibition commends the annual "China Good Design", and it is a grand ceremony that witnesses the strength of China's home furnishing. It should not be missed!



0 4 New industry trends


During the exhibition, a variety of industry activities will be held, the Chinese furniture industry information is officially released in the beginning of the year, the global home furnishing trend is released, the international home color trend is released, the home consumption trend is released, the forum to promote the design and manufacturing landing and related activities ...


The most authoritative information release, the most accurate analysis of consumer groups, the most professional trend trends release, the best home furnishing new products and new models release, the freshest information, all in one place. Nearly 100 events, there is always what you need!



March 16-20 , let's meet in Dongguan, see you all!


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