Packaging prepress automation has come

Today, people pay more and more attention to "purchase a piece of leather." Every commodity must be packaged, and every package must be printed. Every printing must be beautiful. Whether it is sending relatives and friends, or buying from use, consumers are paying more attention to the quality of packaging. How can an assortment of commodities immediately attract consumers' interest at large supermarkets and shopping malls? The brand of the product and the packaging of the product are bound to bear the brunt of it. For the new product, the product packaging is undoubtedly the most direct trigger point that can trigger the desire of the customer to purchase.

In today's society, economic development is rapid, and there are many uncertainties; therefore, it is difficult for manufacturers to predict, and it is difficult to grasp the direction of change. It is difficult to determine which product will have a future, and which product will cause problems, which will lead to Enterprises can easily maintain safety and profitability under a small number of production modes.

The interactive influence of the world market changes endlessly, especially due to changes in climate, war, infectious diseases, or Other factors. It is possible that there will be short-term orders and quick orders at any time, and these changes in equipment consumables will need to be timely. For example, due to the spread of atypical pneumonia (SARS) epidemic in Asia, production and consumption have undergone rapid changes in the short-term, resulting in the emergence of short-term products of transitional products in a short period of time. Local buyers rarely have a reasonable forecasting mechanism. The number of urgent orders is mostly higher.

The packaging industry at home and abroad is gradually moving towards the trend of “minority of diversification”. New products emerge in an endless stream. New products are listed every week on average. The amount of new products introduced by some manufacturers this year may be the total number of print alliances in the past year. The increase in product replacement speed will inevitably bring about rapid changes in product packaging.

Next, we will understand this trend with the development and changes of a certain packaging and printing company. At the end of the last century, the printing business of the packaging and printing business was relatively stable, the packaging operations were not frequently modified, and the operation was relatively stable. Therefore, the prepress staff of the company could easily complete the pre-press processing of the job, and the printing press could also do it. Nowadays, the packaging and printing company often gets three or forty short and urgent orders one day, and the original prepress staff can't operate at all. This causes the company's printing presses to be idle and so on. After the printing plate was produced, when the machine was printing, it suddenly found that there was a problem with the plate, and the prepress department had to rework. In this way, the owner of the package printing company was really miserable;

The “small amount of diversification” trend in the packaging industry and consumer demand for product packaging has raised the practical challenges and high standards for the development of pre-press packaging and packaging companies:

Prepress processing time is shortened---Because of the shortened delivery cycle required by users, it will inevitably bring about shortening of working hours before printing, printing, and printing, and prepress processing as the primary prerequisite for printing work must be guaranteed. The quality of the work, the degree of sophistication, etc., will bring quality assurance to the printing work; the pre-press department's staff often hangs on their lips, saying that “nothing before printing” is as long as there is an accident in the prepress department. It will inevitably bring about a series of subsequent rework and postponement of the construction period; how to make a good pass in prepress production and prevent hidden dangers from escaping between the fingers of prepress users; it has become the prepress manager and president of major printing and platemaking companies. One of the top things to care about.

Prepress processing is more difficult--Because the user's manuscript is various, manuscript production standards and methods are different, so the prepress department needs to spend a lot of effort on checking the standard manuscript, which will increase the prepress Difficulty of personnel work;

Improve the quality of prepress processing ----Because of the high standard requirements of consumers for packaging, various manufacturers have stricter requirements for packaging. Prepress processing is the first step in the process of packaging printing, and the quality of manuscript processing is the first priority. Once the manuscript appears Dealing with unsatisfactory requirements will lead to rework and even re-supply of the manuscript; this is a great pressure for the pre-press handlers;

Short-single-ization will reduce the average utilization rate of equipment for packaging and printing companies, and increase training costs for printing alliances. ----Since the order volume is small and the delivery period is tight, for packaging and printing companies, the demand for efficiency improvement in all aspects is very urgent. Pre-press, proofing, plate making, printing, post-press finishing etc With close coordination and efficient operation, otherwise one link will go wrong and the rest will be affected. Like dominoes, they will pass through and enlarge the problem step by step.

The occurrence of accidents such as rework of packaging operations, re-editing and reprinting, etc., in addition to doubling the cost of printing, is even more severe. This has brought about a decline in the credibility of printing companies and the loss of future printing orders. This is a long-term development for companies. It has serious consequences.

In summary, the pre-press department's challenges and requirements are analyzed, and the pre-press packaging department urgently needs to improve the pre-press processing efficiency and quality. The demand for prepress automation before packaging is urgently needed. The pre-press automation era has come!